Meet BoldLens AI
Play videoYour brand’s single
source of truth
Your brand’s single
source of truth
BoldLens AI is a brand tracking and optimisation platform that monitors all your marketing and communications activity across paid, owned, earned and social media, relative to your competition and overlays your commercials in real-time.
From surveys, sentiment and search, to reputation, revenue and ROI, our cutting-edge technology analyses performance throughout your entire sales funnel, giving you instant insights that dramatically increase your marketing effectiveness and decision-making abilities.
Brand scorecard
BoldLens AI Brand Scorecard is a customisable, interactive dashboard that displays a full-funnel, live snapshot of your brand’s performance.
AI analysis
BoldLens AI Analysis automatically generates natural language analysis, competitor comparison and insights across all your brand data at the click of a button, as well as reporting direct to your inbox. View KPIs against targets, and trends against forecasts.
Brand exposure
BoldLens AI Brand Exposure gives you real-time visibility of everywhere your brand is mentioned across paid, owned, earned and social media and the impact it’s having on your business. Core dashboards include media monitoring, social listening, earned media effectiveness and paid media performance.
Market intelligence
BoldLens AI Market Intelligence gives you a clear, concise breakdown of your performance vs your competitors including consumer polling, share of voice, share of search, share of traffic, and marketing effectiveness.
Media mix modelling
BoldLens AI Media Mix Modelling analyses data from multiple channels like TV, digital, social, print, and more, to show how each contributes to your business outcomes. Gain actionable insights to allocate budgets efficiently, optimise cross-channel campaigns, and drive maximum ROI with ease.
Our Media Mix Modelling displays over and under performance of channels and tells you where to reallocate spend for maximum ROI.
Budget & ROI tracking
BoldLens AI Budget & ROI Tracking enables you to document your budgets and spend across all activity, whether media spend, agency and partner fees and track ROI.
Meet the team
Dan Pillay, Head of Product (BoldLens)
Millan Lakhani, Lead Software Engineer (BoldLens)
Nick Ford-Young, Co-CEO
Mike Robb, Co-CEO
Chloe Beckett, Senior Strategy Director
Tom Hill, Account Manager
