The new media landscape: What Ofcom’s Media Nations report means for brands

THIS EVENT IS NOW A WEBINAR

Ofcom’s latest Media Nations report lays bare the shifting dynamics of UK media consumption. From the dominance of on-demand platforms to the decline of traditional broadcast and the growing role of social video, there’s no denying the landscape has evolved rapidly in the last few years. 

And what’s predicted to come next is likely to escalate this change further. 

For businesses and communications professionals, these trends raise urgent questions: Where is audience attention heading? What platforms hold the most influence? And how should businesses adapt their content, channels, and strategies to stay relevant?

Join us as we unpack the key findings from the Media Nations report and explore what they mean for organisations looking to connect with audiences in a fragmented media landscape. With expert perspectives, we’ll discuss how to future-proof your approach to audience engagement – and why understanding the media habits of today is essential for the brand impact of tomorrow.

You’ll hear from industry experts:

• Brittany Taylor-Kirk, Communications Lead for the Media Nations report at Ofcom
• Paul Crouch, Director of Communications, EMEA + APAC, Darktrace
• Jack Storry, Head of Corporate PR, Boldspace (Chair)

View our Corporate Communications work here.