Sponsorship, Partnership or Influence? Mastering brand alignment for breakthrough growth in 2025.

In today’s crowded marketing landscape, knowing when to deploy sponsorship, partnership, or influencer strategies can be the key to unlocking your brand’s full potential. But how do you choose the right approach? What impact will each strategy deliver? And most importantly, how can you measure and report their success?

Join Boldspace for breakfast at our new offices on Wardour Street, Soho, Thursday 24th October for an insightful panel discussion featuring industry leaders who will explore how to navigate these key strategies in 2025. Whether you’re a senior marketer looking to refine your brand awareness strategy, or an executive wanting to report real business value this event will give you the tools and insights to make informed, high-impact decisions.

Our panel includes:

Nick Ford-Young, Co-CEO, Boldspace

Rebecca Martin, Director Sponsorship Strategy & Planning, Barclays,

Will Dowdy, VP of Global Partnerships at AEG Presents

Emily Trenouth – Head of Influencer Relations, International Consumer Communications, Amazon

What we’ll be discussing:

• How to measure and report the ‘swell’ of top-of-funnel brand activity to demonstrate value to the C-suite.
• When to choose sponsorship, partnership, or influencers to drive growth based on your budget, brand, and stage of business.
• Sponsorship: Is it a strategy reserved for the biggest brands, with the biggest budgets, in the biggest moments?
• Partnership: Is it the new critical fifth ‘P’ in the growth marketer’s playbook?
• Influence: Has ‘influence’ become the game-changing strategy that a brand needs above all others?

Please RSVP to events@boldspace.com to reserve a space.