Protium

The bold space: Green means go

Tackling one of the biggest issues of our time through integrated communications

Background

Protium is a UK-based green hydrogen company working with project operators, developers and investors. A key player in the decarbonisation space, Protium came to Boldspace to help them elevate their profile by driving national and trade media coverage in order to drive front-of-mind consideration with decision-makers.

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Our approach

We ran a dedicated press office and crafted thought leadership to elevate Protium as a green hydrogen leader, increasing engagement with key industry targets. In the first year, we boosted the brand's profile and positioned the CEO as an expert commentator on all green hydrogen issues.

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What we did

We were relentless in both jumping on wider industry news and key mainstream issues around net zero and the environment, as well a driving exceptional awareness around Protium’s own activities – including launching high-profile partnerships with Budweiser and other global brands.

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Impact & Results

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Media coverage volume annually

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CEO interviews secured

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Media reach YOY

'The support provided by Boldspace has been invaluable.'

Chris Jackson

CEO