Institute of Export & International Trade
The bold space: Trade matters
Making every exporter aware of the Institute of Export & International Trade
Background
Founded in 1935, the Chartered Institute of Export & International Trade supports UK businesses in global markets. Boldspace was hired to enhance its profile and position it as the leading authority on UK trade and business.
Our approach
We identified opportunities to align the Institute’s strengths with the news agenda and trends. Boldspace helped position it as a thought leader by leveraging its expertise and experts.
What we did
Boldspace implemented a program focusing on increasing tier 1 media exposure, profiling Director General Marco Forgione, and boosting broadcast exposure, surpassing all KPIs.
Impact & Results
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Media coverage volume in year one
+-%
Annual growth in coverage
+-%
Website traffic
'This was a fantastic outcome. Well done to the whole team and thank you for your support.'
Tom Lane
PR Manager