Keeping us connected
With energy bills rising, thousands of post offices around the UK were facing closure. The only way to prevent this from happening was if the government continued their energy scheme. We needed the public to help us pressurise decision-makers.
How We Got There
We highlighted the narrative that without government help, the UK public would lose a major facet of how they connect with each other. A three-pronged approach to the campaign demonstrated that the Post Office (as an institution), post offices themselves (individual branches), and the postmasters that run them, are fundamental to the UK’s social and economic fabric.