How to harness the strategic power of brand design

Please join us for breakfast with:

Manabu Shimada – Composer & Sound Designer (Clients include: Audi, V&A, Swarovski, BBC, Sony)

Yuko Kondo – Art Director (Clients include: Microsoft, Coca-Cola, Issey Miyake, Nike)

Nick Ford-Young – CO-CEO & Founder, Boldspace

The goal of any brand leader is to build a set of instantly recognisable cohesive, distinctive brand assets for their business. The true magic and value of ‘brand’ is created by the entire picture painted by all its associated words, images, colours, sounds and feelings.

In the second part of our breakfast roundtable series ‘The evolving role of brand – mastering brand building in 2024’ we turn our attention to the strategic power of brand design and sonic branding.

We will discuss how to create significant competitive advantage by applying this thinking to your brand including:

• How to create ownable creative territories
• How to use ‘design equations’ to inject deep, distinctive cultural meaning
• How to use sonic branding to transform your brand identity, experience and performance

Please RSVP to events@boldspace.com to reserve your spot at the table soon as possible. We hope you can join us for what promises to be a fascinating conversation.