Award-winning Advertising Agency
Boldspace’s Approach to Advertising
Boldspace is an advertising agency that specialises in brand building and creative campaigns through big ideas. Boldspace drives award-winning creative campaigns that make brands famous, target new audiences, increase web traffic, build brand salience and win new business. Boldspace offers an integrated approach to advertising and communications that merges traditional creative with data and analytics to drive the best results and ensures Boldspace is one of the best advertising agencies in London. We offer exceptional brand strategy, creative, communications, campaign tracking, campaign analytics and ROI reporting.
Boldspace fuses the most advanced analytics platform, BoldLens™, with the best creative minds in advertising to ensure we have higher visibility of the market, react faster and more creatively to opportunities and deliver maximum value for clients. Boldspace innovates within and across paid, owned and earned media delivering advertising that builds brands, content and campaigns more targeted and effective than ever before. We report everything back in real-time and predict what’s coming next.
Why Boldspace for Advertising Services?
Boldspace is a bold, new advertising agency model for challenger brands and ambitious businesses on a mission. We to make an objective, positive impact by building meaningful brands and creating bold communications.
Boldspace monitors a Whole World Brand View™, bringing together advertising, marketing and PR. We discover what we call the bold space, the place our clients will win, challenging and guiding them to relevant positionings with creativity, engagement and cost efficiency always paramount.
Boldspace’s chairman Simon Sherwood was CEO and Chairman of BBH, one of the most successful advertising agencies in history. Co-founder Nick Ford-Young has over 15 years’ experience leading award-winning creative campaigns at some of London’s best creative agencies. The wider Boldspace team has decades of experience across advertising from award-winning luxury and lifestyle advertising to scale-up and start-up technology and charity advertising.
Until now advertising for SMEs has lacked the ability to address the full media mix that includes owned, paid and earned media. Advertising and creative has been detached from PR and owned channels. Boldspace integrates and optimises all advertising, automating the full administration process so clients only pay for work that adds value – strategy and creative, also known as – Big Ideas.
Our Advertising in Action
Nick Ford-Young, Co-founder & Director, Boldspace speaking about the Martel+Ram campaign
Martel+Ram Case StudyWith many of the classic, Northampton shoemakers being both rigid in style and craft, whereas Martel+Ram shoes provide the similar timeless style but with trainer level comfort, we positioned them as being as versatile as the demands of the modern day – enough to look and feel great in varied, contrasting situations, from the ballgame to the ballroom. We created a series of ads that positioned both the brand and audience as ‘smart’ – with a language more akin to The Economist than a luxury shoe brand.
BoldLens™ & Advertising
Boldspace’s proprietary technology platform, BoldLens ™, enables us to inform creative and measure, track, and optimise advertising campaigns.
We pull all key stats relevant to our advertising and creative campaigns including paid spend data, earned coverage reporting, content and search performance, competitor comparison and benchmarking, and social media and brand listening. We monitor and optimise all creative as it happens.
We overlay all advertising campaign activity with commercial results, visualised in an incredibly simple format. No vast data reels, no complicated operating systems, no noise. Just what you need to know, in real time.
We use BoldLens™’ PR tracking and brand tracking to inform our other services – PR, brand strategy, brand building, brand design, SEO and growth marketing for challenger brands, scale-up brands and start-up brands.
Get in Touch for Advertising Services
Please fill out the contact form with your brand issues and / or goals for 2021 and let us take you to the bold space.
We are a bold new agency model for challenger brands and ambitious businesses on a mission. We exist to make an objective, positive impact by building meaningful brands and creating bold communications.
We bring together advertising, marketing and PR through a pioneering approach. We build brands, content and campaigns more targeted and dynamic than ever before.
We report ROI in real time 24/7 through custom dashboards, overlaying all communications activity with commercial results. We call this BoldLens™.
For more information about advertising or any of our other services, do not hesitate to get in touch with Boldspace.
Additionally, if you want to stay up-to-date with all our great work and the exciting opportunities we have to share, be sure to follow our social media pages.
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